UK Enhanced Odds and Price Boosts 2025

Explore the latest betting sites with price boosts available at trusted UK betting sites across a variety of sports, including football, horse racing, NFL, and darts.

Read on to learn about the different types of enhanced odds markets, the bookmakers that offer them, and expert tips for making the most of price boosts.

Enhanced Odds Explained

Enhanced odds offer boosted prices on selected markets, providing punters with better odds than would typically be available. These boosts are designed to be the most competitive price among betting sites for that specific market, serving the same purpose as any promotion: to attract bettors.

Different bookmakers use various names for enhanced odds markets, such as price boost, odds boost, or bet boost, but they all work the same way, offering improved odds to punters.

For example, a bookmaker might enhance the odds of Erling Haaland scoring the first goal in a match from 3/1 to 4/1. You don’t need to do anything differently, simply enter your stake and place your bet as usual.

The main difference with a price boost is that it often comes with lower betting limits than a standard market.

Types of Enhanced Odds

There are several types of enhanced odds available on betting sites, all of which offer better prices than usual.

Not every bookmaker provides the same price boosts, as, like any promotion, it depends on what each site chooses to offer its customers.

New Customer Price Boosts

If you're looking to sign up with a new bookmaker, some offer exclusive enhanced odds for new customers. These price boosts significantly improve the original odds but usually come with conditions, such as a low maximum stake and winnings paid in free bets.

The type of market and the level of odds boost vary by bookmaker. Some offers are almost guaranteed to land, while others are more speculative, featuring much higher odds.

Below are real-life examples of new customer price boosts from various bookmakers, illustrating how different these offers can be:

• 50/1 on Erling Haaland to make 1+ passes vs Chelsea - £1 max bet, winnings paid in free bets.
• 40/1 on Both Teams to Score in Manchester City vs Arsenal (was 9/10) - £1 max bet, winnings paid in free bets.
• 40/1 on Anthony Joshua (was 1/4) or 60/1 on Daniel Dubois (was 10/3) - £1 max bet on either fighter, winnings paid in free bets.
• 100/1 on England to win Euro 2024 (was 3/1) - £1 max bet, winnings paid in free bets, no cash out.

The Haaland price boost is arguably the best of the lot, as it’s extremely rare to find such generous offers that are almost certain to win.

Conversely, while the England offer at 100/1 is a massive jump from 3/1, the bet would only have paid out if England had won Euro 2024. Since that didn’t happen, it was far less of a sure thing than Haaland making a single pass in a match.

That said, such large boosts are rare and usually reserved for major international tournaments.

Finally, the boxing boost for either Joshua or Dubois to win is a great example of how these offers also apply to football. Both fighters (or teams, in football markets) get enhanced odds, and you simply pick the one you think will win. However, if the fight ends in a draw or your selection loses, you won’t receive any free bets.

Fixed Price Boosts

Fixed price boosts are one of the most common types of enhanced odds, as they are simply regular bets that bookmakers have boosted to make them more appealing. Many UK betting sites offer dozens of price boosts daily, particularly for major events like Premier League and Champions League matches.

The possibilities for fixed price boosts are endless, with most bookmakers offering a variety of options at different odds, giving punters plenty of choice.

Unlike new customer offers, fixed price boosts are available to all bettors, whether new or existing, so you don’t have to worry about picking just one and missing out on future offers.

The only restriction is that each boost comes with a maximum stake, which is usually much lower than standard markets. For example, you may only be able to bet £5 or £10 on a boosted selection.

For a Premier League match between West Ham and Chelsea, BetVictor offered 10 price boosts, including:

• Over 3.5 goals - boosted from 5/4 (2.25) to 11/8 (2.38).
• Over 12.5 corners - boosted from 9/4 (3.25) to 12/5 (3.40).
• Marc Guiu to score two or more goals - boosted from 13/2 (7.50) to 8/1 (9.0).
• Nicolas Jackson to score first and Chelsea to win 1-0 - boosted from 39/1 (40.0) to 50/1 (51.0).

Each of these boosts caters to different betting preferences, and similar offers can be found across most Premier League matches and with various bookmakers.

Profit Boost Tokens

A profit boost token is a special boost that can be applied to a bet, increasing your winnings beyond the standard payout if your wager is successful.

The value of a profit boost token can range from 10% to 100% and is only applicable to eligible bets, as determined by the bookmaker.

Some tokens can be used on any sport or bet type, allowing you to apply them freely, while others come with restrictions that limit their use to specific markets or events.

For example, bookmakers like bet365 and William Hill currently offer 25% profit boosts on bet builders for selected football matches, provided the bet includes at least three legs and meets the minimum odds requirement.

Acca Boost

An acca boost is a promotion available on accumulators, offering enhanced returns by increasing your overall odds.

Only a handful of UK betting sites provide this feature, and the level of generosity varies significantly. However, the general rule is that the more legs your accumulator has, the bigger the boost. At some bookmakers, a successful 20-fold acca could earn you 200% extra winnings.

As with most promotions, each bookmaker has its own rules regarding eligibility, so it's essential to check the terms before placing your bet to avoid disappointment.

If even one leg of your accumulator doesn’t qualify for the acca boost, the entire bet will be ineligible.

Which Bookmakers Offer Price Boosts?

One of the best things about price boosts is that almost every UK betting site offers them in some form, and they are rarely applied to the same market. This gives you plenty of choice.

Most boosts are found on football and horse racing, as these are the most popular sports to bet on in the UK. However, it is not difficult to find enhanced odds on other sports, including tennis, NFL, golf, rugby and darts.

Paddy Power

Paddy Power's odds boosts, known as Power Prices, are typically available on football matches featuring English teams, as well as Champions League fixtures. They also offer boosts on horse racing, NFL, golf and darts.

In addition to Power Prices, Paddy Power occasionally rewards punters with Power Up tokens, which provide a 15% boost on the winnings of eligible bets. These tokens are regularly available through Paddy’s Rewards Club.

William Hill

William Hill offers some of the most generous bet boosts in the UK, occasionally providing up to 50% extra on bet builder winnings for major football matches.

It is also common for William Hill to boost odds on accumulators for that day’s events, which can be found in their Enhanced Odds market section.

Betway

Betway offers a wide range of enhanced prices daily in their Betway Boosts section, which can be easily accessed from the left-hand menu on their site.

While most boosts are focused on football, Betway occasionally provides odds boosts for golf and darts as well.

What is Enhanced Each-Way?

Enhanced each-way is a horse racing promotion that offers extra places on selected races, as determined by the bookmaker. To benefit from this, you must place an each-way bet, as win-only bets do not include a place element.

Rather than sticking to the standard number of places a betting site would normally offer, enhanced each-way markets provide additional places, increasing your chances of a return on each-way bets.

Each-way place terms are usually based on industry standards, which depend on the number of runners and the type of race.

Price Boost Cash Out

Cashing out a price boost bet varies depending on the bookmaker. Some allow you to cash out on enhanced odds bets like any other wager, offering a cash-out value that you can choose to take in exchange for settling the bet early.

However, other bookmakers make bets with any type of price boost ineligible for cash out, meaning you must let the bet run until it’s settled as usual.

New customer price boosts are almost always unavailable for cash out, primarily because they are paid out in free bets. Additionally, these boosts often come with such significant odds enhancements that a regular cash-out option cannot be offered.

Price Boost Betting Tips

Having a clear strategy is essential when betting, and the same applies to price boosts. It's important not to get tempted into betting on markets simply because their odds are better than those offered by other sites.

Here are some betting tips for price boosts, keeping in mind that there is no guaranteed way to win every bet. If there was, betting wouldn’t exist.

• Don’t bet on every boost. There are likely hundreds of enhanced odds promotions available every day. If you tried to bet on all of them, you’d quickly burn through your bankroll. Take a moment to consider whether you actually want to bet on a particular boost.
• There’s no rush. Most bookmakers make their price boosts available at least a couple of days before an event begins, so you don’t need to act immediately. The only exception is if it’s a limited-time offer, such as during half-time in a football match or between rounds in a boxing bout.
• Research as usual. When planning to bet on a match, you likely do some research to determine which market is best for you. The same should apply to enhanced odds markets. Don’t just place a bet on a boost without first assessing whether it’s a smart wager.

Conclusion

Price boosts offer an excellent opportunity for bettors to gain added value from their wagers, with virtually every trusted UK betting site providing enticing enhanced odds across a wide variety of sports, including football, horse racing, NFL, and darts. By understanding the different types of odds boosts available—from fixed-price promotions and profit boost tokens to accumulator enhancements and new customer offers—you can maximize your betting potential. Remember to always evaluate each price boost carefully, conduct thorough research, and follow expert tips to avoid placing impulsive bets solely based on appealing odds. With a strategic approach, enhanced odds markets can significantly improve your betting experience and potentially lead to greater winnings.